About
The Placements.io mission to transform advertising
Placements.io has built the world’s leading operating systems for both buyers and sellers of digital advertising. By making the industry more efficient, transparent, and profitable – for publishers and advertisers – we’re making the internet better for everyone.
Advertising infrastructure for a better internet
Digital advertising is broken. It’s become a fragmented space where complexity and commoditization mean publishers don’t get the revenue they deserve, and brands and agencies struggle to achieve sufficient return on their investment. Meanwhile, internet users are forced to give up their data and privacy. Placements.io is changing all this.
Making advertising efficient, transparent and profitable
Placements.io is a workflow and revenue automation platform that simplifies the end-to-end management of digital advertising – for both buyers and sellers. Advertising activities can be carried out on one easy-to-use interface. There’s no better way to unify processes and data across ad operations, sales, and finance departments – and maximize the value of advertising.
The types of businesses we help
Ad sellers
- Broadcasters
- Ecommerce players
- Retail media networks
- Content publishers
Ad buyers
- Brands
- Agencies
The Placements.io story
Placements.io was founded in 2014 by Edwin Fu, a former director at Salesforce. Fast-forward to the present day, Placements.io is relied on by 6 of the Fortune 20. In 2023, we handled over $10 billion of media ad revenue. We are proudly backed by the late Paul Allen’s Vulcan Capital and Revel Partners.
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