Author

Andrew Shirey

Sr Product Marketing Manager

November 15, 2024

Digital advertising has long been a maze of fragmented systems and inefficient processes. Publishers struggle to capture revenue, and brands chase elusive ROI and ever-increasing consumer experiences. At Placements.io, we've been quietly disrupting this landscape.

Today, we announce our recognition as The Drum's Platform/Tech Partner of the Year for 2024. This award, where we edged out global technology leader Infosys, celebrates our commitment to creating a smarter, more transparent, and ultimately more profitable advertising ecosystem.

Explore the full results of this year’s awards.

Empowering retail media

Over the past year, we've powered the success of the world's leading retail media networks (RMNs). Our operating system has transformed the complex world of ad sales into a streamlined, efficient “engine of growth.” 

We call it "Retail Media-in-a-Box". Our clients call it a game-changer.

Breaking down the barriers

We tackled retail media's biggest challenges head-on:

  • Simplification: One platform, endless possibilities
  • Ecosystem Integrations: Seamless connections across all major ad platforms
  • Automation: Replacing manual tasks with intelligent workflows
  • Data Intelligence: Converting raw data into actionable insights
  • Scalability: Growing revenue without growing headcount
  • Financial Excellence: Accelerating the path from ad sales to cash

Letting numbers tell our story

Our impact in 2023 speaks volumes:

  • 30% boost in productivity across operations
  • 15% increase in revenue collection and sales velocity
  • 60% year-over-year growth in advertiser count
  • Over $10 billion in ad revenue under management

More than just an award

Winning The Drum Award, especially against formidable competition like Infosys, validates our vision for the future of digital advertising. But the real victory isn't in the trophy - it's in the success of our clients and the transformation we're driving in the industry.

We're just getting started. As we continue to innovate and push boundaries, we’ve created a digital advertising ecosystem that works better for everyone: retailers, advertisers, and consumers. 

Want to learn more about how we're building the retail media industry? Contact us today

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